Tuesday, August 16, 2005

Wikipedia used for ARG

BBC punks Wikipedia in game marketing ploy? (boingboing.net)
Someone has apparently abused collaborative reference site Wikipedia in a viral marketing campaign for a BBC online alternate reality game, or ARG. Boing Boing readers ask whether the BBC (or someone acting on their behalf, like a promotional agency) is responsible.

Here's the original Wikipedia entry, which presented fictional details from the game as real: Link. Here's the entry in its current state, after having been "outed" as bogus and edited by Wikipedians into a factual article about the game: Link.
...much more at the entry.

I'm not sure how to feel about this. I don't think I mind. This is kind of the point of ARG, and apparently the entry(ies) were not created by the game's project team at BBC.

Wednesday, August 10, 2005

articles by Clark MacLeod

Digital Storytelling

Mental Models for Producers

Creativity and The Creative Process

Introduction to Information Design

by Clark MacLeod, also at Kelake.org, chefan.com, and 35togo.com.

On SWIM

It was actually while looking at the Technorati info on SWIM that I thought about this page's sidebar link/blurb on SWIM. "WTF does SWIM have to do with nonlinear anything?" I hear nonexistant readers asking.

SWIM the web CMS is the first baby step towards SWIM the nonlinear mind mapping slash organization slash CMS tool.

Eating lots of my own dog food this morning with a fresh install of SWIM destined for danielsjourney.com (sometime in the next century), I realized that SWIM is pretty damn impressive.

One feature (and I'll get to how this links to future SWIM nonlinear goodness later) that was a pain to develop, but that I like alot, is the ability to linearly display the taxonomy. Other CMS's can do this too, I know, but it's a built-in characteristic of SWIM.

Here's an example display of a taxonomy in a typical outline format:



Here's the display of an entry-specific taxonomy in a linear format:



...indicating the tree structure of the entries existence in one category and the stand-aloneness of another category.

Now where this will get cool sometime in the next decade (or much sooner, god willing) (investors, anyone?) (just kidding) (no i'm not) ...is where there will be meaning links between not only categories in the taxonomy, but between individual entries. Then SWIM can start doing creative analytics on your entries and suggesting interconnected meanings between entries. Something akin to this, but, you know, much more useful (*Upon request for the info*: "This entry may relate to: x, y, and z").

For now, we need to get some basic CMS features released, and again not to gush but I am really happy with the way we've made a lot of these basic CMS features work already. We're talking in depth about how to get a tagging system working in SWIM, and then make it work intuitively/seemlessly with our existing taxonomy system, and how to make it then work with the future "meaning tags/links" system.